Anti-Social Engineering the Hyper-Manipulated Self by Brian Taylor
When one does philosophy, one dismantles strings of concepts into their respective parts to examine both the parts themselves and the relationships the parts have with each other. This semantic reduction provides us the best possible opportunities for finding truth. This was exactly the type of skill Brian Taylor needed to write his new book Anti-Social Engineering the Hyper-Manipulated Self, postpaper publishing, ISBN: 978-0-557-99909-5http://www.lulu.com/spotlight/postpaper
When one does philosophy, one dismantles strings of concepts into their respective parts to examine both the parts themselves and the relationships the parts have with each other. This semantic reduction provides us the best possible opportunities for finding truth. This was exactly the type of skill Brian Taylor needed to write his new book Anti-Social Engineering the Hyper-Manipulated Self, postpaper publishing, ISBN: 978-0-557-99909-5http://www.lulu.com/spotlight/postpaper
The  book began as a series of blogged essays in a response to the  “Authenticity” movement presented by the like of Eckhart Tolle, Andrew  Cohen and to a lesser extent, Dr. Phil. These men, and others, were  coming to conclusions on the idea of authenticity that were, among other  things, subjective fallacies, rife with interpretation and possibly  counterproductive. On the other side of the coin we had skeptical guru  Michael Shermer or perhaps Richard Dawkins making up one half of the  “four horseman of the non-apocalypse.” These men, “scientists,” were and  still are guilty of the same faults as their spiritual counterparts,  interpretations rather than knowledge. Brian Taylor wanted to know, “Are  there any actual answers in  the arena of the self and its power?” As it turns out, reality is far  stranger than ever before known and we actually know so much less than  we think we do, if it can be said that we know anything authentically,  at all.
After  four years of research into our ideas about the self through the ages,  the sciences of the self and what the self is, this book comes to the  conclusion that the modern self, you and I today, are not only  manipulated, but that manipulation is sought out,  required and pre-programmed. This is a book about how we are all being  intentionally hyper-manipulated without our knowledge, by whom and to  what end.
To  “anti-social engineer” is to counter this phenomenon of modernity  through critical consciousness, dubbed “assignee's prerogative.” This  self direction is aimed toward eudaemonia, which is an Aristotelian idea  roughly meaning “happiness and promotion,” and it is further suggested  that virtue is found in the mean between excess and deficiency, in these  concerns. This sounds rather simple in such a paragraph form, rest  assured, chasing the meanings and relationships of these ideas to any  philosophical depth requires a maze of rabbit holes and someone to guide  you through them. Taylor is nothing if not thorough in this regard.
Entertaining,  personal, conversational, exact and profound, this book has a strange  undercurrent, almost a charge running through it. Most clearly defined  in it's most opinionated moments, there is a subtext, not a call to arms  but to a social contract. Taylor says, throughout the book, that it is  specifically battling social engineering, the command, hidden or not,  “think this about that.” Yet, he too wants us to think a certain way, a  centrist “golden mean,” a path of no extremes. Making an argument  against his ideas is difficult, regardless of the talking points he  uses. (These vary from possible moral objections we may hold for  prostitution or murder, to social norms such as supporting the troops or  the war on terror.) In his most controversial moments, when objectivity  is at its thinnest, the author's existentialism shines through and he  suggests it's better to not claim to know something than to suspect  something incorrectly. The exception to this rule is when the social  engineering is secret, malicious, degenerative or merely in error.
There  are things that we can do anti-social engineer our hyper-manipulated  selves and Taylor spells these tasks out clearly. Firstly, social  engineering, be it delivered by a television commercial, ideology,  civility, social construct, etc. is to be expected and recognized. Then  Taylor presents us his Philosophy Generator which is described as “a  dismantling of paradigm” and a way to determine if any particular social  engineering is more persuasive or manipulative. If we are able to first know what it is we are deciding, then  do our best possible thinking on the matter, which is what working  through the Generator is for, we should be able to be confident in our  decision, whatever it may be. Furthermore, given the standardization of  awareness, contemplation and centrist philosophy, it should be expected  that the same benefit experienced by individuals would transfer to  societies.
The  book ends with a chapter called “God wears a yellow hat.” It is  concluded with a list of 24 interesting intentions, (23 actually, one of  them is missing,) this list is not meant to be a complete index of the  topics discussed, but rather an indication of the book's scope. The war  on terror, the war on drugs, food transportation, consumerism,  capitalism, communism, false flags, rehumanization via technology, God,  2012, patriotism, culture, globalization, human rights and religion.  There is an entire chapter devoted to a reasonable discussion between  the two sides divided over the conspiracies associated with September  11, 2001. This book discusses conspiracy as it dismantles thought, which  is a strange dichotomy. Taylor seems to want to convince us that he is a  reasonable man, with a reasonable method and if such a man can find a  reasonable conspiracy, we can take the suggestion from the fringe to the  mainstream. He may be right. However, this is not a conspiracy book,  this is a book about thinking.
One  comes away from the experience of reading this book enticed to do more  and this is the goal. Anti-Social Engineering the Hyper-Manipulated Self  is about taking responsibility and looking ahead, prudently. It doesn't  want to take anything away from you, you're entitled to have your  beliefs as the author has his. We need our beliefs and we even need  social engineering, these things are part of a natural, healthy species.  The dangers of our beliefs are represented by the lack of awareness of  them and the inability to think critically about them. Taylor argues  that, if in fact we are not thinking well about the things we believe,  we are not living up to the reasonable purpose we have as human beings.  This appreciation of hyper-reality and our place in it defines our  authenticity and is the promise expressed by the 21st Century Enlightenment.
Link to Anti-Social Engineering the Hyper-Manipulated Self (free pdf)http://www.lulu.com/items/volume_69/9255000/9255625/2/print/Anti-Social_Engineering_the_Hyper-Manipulated_Self-1.pdf
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